Mr. Crossley has over 30 years of communication and technology management experience and has held numerous executive operations and technology roles. His career spans the entire arc of the modern American telecommunications industry — from pre-divestiture AT&T through the regional Bell companies, the consolidation into SBC, and the international expansion that took the company into South Africa.
2010s — Present
Board Advisor, Operating Partner, Founder
Operating partner and consultant to PE/VC portfolio companies through The Crossley Group. Chairman of the Board of Governors, Stonebriar Country Club. Advisory engagements inside the Invited Clubs portfolio. Founder & CEO, Smrtlyfe Property Technologies.
Early 2000s
COO, Operational Technologies · CTO, Salmon PCS
Chief Operating Officer of Operational Technologies — a San Antonio-based environmental, supply chain, EF&I, and IT services company with multi-national accounts. Previously Chief Technology Officer of Salmon PCS LLC, a national wireless communications partnering company to AT&T Wireless.
2000
Sr. VP & COO, SBC Advanced Solutions, Inc.
Appointed May 2000 to lead the operating organization of SBC's next-generation high-speed Digital Communications Service business — the nation's largest provider connecting homes and businesses to high-speed internet at the time.
1997 — 2000
VP-Network, SBC International (Johannesburg) · Managing Executive, Telkom South Africa
Responsible for the entire switching and transport network organization of Telkom South Africa: technology, integrated network planning, construction, installation, maintenance, and operations support. Oversaw a workforce of 63,000+ employees, based in Johannesburg.
1995 — 1997
VP Inter-Industry Operations, Southwestern Bell Telephone, Dallas
Responsible for the company's major-account customer networks and service center operations across the five-state Southwestern Bell territory. Previously Managing Director-Network Planning.
1980s — 1990s
Bell Communications Research · Southwestern Bell
Three years at Bellcore as Executive Director for the Regional Bell Operating Companies' Communications Network Provisioning and Maintenance IT Support Systems. Numerous regional positions in network, human resources, operations, and customer service inside Southwestern Bell, including overall director of communications restoration after the Paris, Texas tornado in 1982.
1972 — 1980s
Southwestern Bell · AT&T (pre-divestiture)
Joined Southwestern Bell in 1972 as a network communications engineer. Progressed through multiple network, operations, and management roles, including District Staff Supervisor-Management Recruiting at AT&T pre-divestiture.
1967 — 1972
Mathematics Teacher · Mississippi & Texas
Began his working life teaching mathematics in Mississippi and later in Ft. Worth, Texas — the foundation for a lifelong commitment to education and the way he still thinks about clarity, structure, and what it takes to teach a complicated thing to a room of people.
